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Lure Fishbar

Dining
Address
142 Mercer St. New York
With its maritime decor, Lure is the next best thing to cruising around on a real yacht in Manhattan. Located in the heart of SoHo, this subterranean space is decked out (pun intended) to look as if you’re actually dining below deck. That said, it's the food, the truest measure of a restaurant's capacity for staying afloat, that makes this place SoHo's fashionable choice for fish and seafood. If you're looking to splurge, the surf and turf is a good way to go!

Member Benefits

Members receive a complimentary amuse bouche for their full party.
  • Reservations through the SELECT Concierge are required.
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